Marketing Blog

Top SEO Trends 2017: What they mean for your business

One of the best things you can invest in when it comes to marketing your business is Search Engine Optimization (SEO). Having a website that does great with organic SEO not only will increase traffic to your site and bring you new potential customers, but it will make your money go further when you decide to do any paid digital search campaigns.

If you want to stay ahead of your competition in...

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Video Marketing 2017: Trends, Tips & How Your Business Can Benefit

We love videos. We love making videos. We love watching videos. We love the outstanding stats on the effectiveness of video to reach target audiences. That’s why we love that 2017 will be a year for lots more live video!

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Web Design Trends 2017: From Chatbots to geometrics, white space and virtual reality

Looking to update your website or for a new look altogether? Now is the time!

From functionality to color and typography, 2017 will be a year full of creative strides and new visual concepts that will revitalize your website. Let’s take a look at some trends expected to take web design by storm this year.

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Why You Need to Move to the New Facebook Pixel – NOW!

If you’re the one at your company in charge of running Facebook ads, you likely know about the Facebook pixel and how helpful it is in strategizing your ad campaigns. If you are familiar with what we’re talking about and already LOVE the new Facebook pixel, skip down to “What is happening to the old conversion pixel” subsection to find out more about your looming deadline to switch over to...

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Latest Facebook Updates Can Affect How You Run Ads

Have you noticed that Facebook Adsare looking a bit differently lately? Or maybe ad content that once worked for you no longer get approved. What’s the deal with the latest Facebook Ad updates and how might they affect your Facebook advertising campaigns this year?

Here are 7 of some of the most important Facebook updates to know for optimizing your ad campaigns on this invaluable social...

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5 of the Biggest Marketing Challenges for Small Business Owners

As a small business owner, you regularly face many challenges. Some challenges are quite unique to the small business and others are pretty much a universal struggle for all business owners. You are responsible for hiring the best talent and training them. You must work at increasing sales, meeting payroll, filing taxes, and handling the customer service issues – all with a smile.

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Marketing Predictions 2017: Artificial Intelligence in Marketing Rules

2016 has been a year of fast changes in digital marketing. It seemed like we were in a constant state of reacting to whatever changes came down from Google, Bing, Facebook, et al. Yet the trends that dominated revolved around audience personalization and targeting.

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How to use Facebook Ads for Your Holiday Marketing

If you’ve been online at all during the past several weeks, you’ve been the target of tons of holiday shopping ads. Has your business been among the many contenders for customer holiday spending bucks?

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The Future of Content Marketing: 2017 Predictions

We're nearing the end of 2016, and if you're like a lot of businesses or organizations, you were scrambling to keep up with the content demands we put on ourselves to keep up with how much content we should be churning out, how frequently we should be posting and promoting, and trying to get as many eyeballs as possible on that content in the hopes of turning some of those viewers into...

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Inexpensive marketing ideas for businesses of any size

If you thought successful marketing only costs big bucks, think again. But, you DO need to spend your marketing money in ways that have a substantial return on your investment.

So, rather than acting on hunches, your mood, or even what your BFF in business is doing, let’s look at proven cost-effective strategies. Choosing the ones that are right for your business will give you the biggest bang...

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